This is the award given to Nabisco for the 1981 Zu Zu Ginger Snaps Clown campaign. I can find no info on the campaign and I didn’t know they were even pushing the clown that much at such a late date. I will do more research to see if I can find out what the campaign consisted of. The award was given by POPAI (global association for marketing at retail) so I’m guessing that it was for retail displays of some kind.
- Zuzu Bailey from the movie "It's a Wonderful Life" got her name from Zu Zu Ginger Snaps. This blog was started to document and hopefully encourage others to share information and images about the Zu Zu Ginger Snaps product itself. Please feel free to share anything you might know or have and, with your permission, I will post it. You can either reply to specific articles or email me at gingersnap@zumedia.com. Thanks.
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